July 6, 2010
Real estate marketing lessons from strange places. I hadn’t talked to Homer in a while. Homer is a fellow real estate agent weathering the storm of a lousy housing market in a part time job at our favorite “big box” hardware store. When I ran into Homer he was in the “Tool Corral” where all [...]
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February 1, 2010
Surfing through the waters of real estate marketing advice you encounter a lot of hype. Some of the stuff is downright comical. As I’ve argued many times on this and my other sites, most of it is about agents marketing themselves and not about marketing their listings. Last week I came across this video that [...]
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